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But you have to know what you are doing. Nowadays I go to Sally and get my Ion hair color and their developer for sensitive scalps which works like a charm!
Ion also has a fantastic conditioner. However, if your hair is damaged, breaking, splitting, and not shiny then there is clearly something wrong. Review your insurance As with any other business, having adequate insurance for a home-based beauty salon is absolutely essential.
Consider the following insurances:. Public Liability Protection against damages from a claim for personal injury or property damage that occurs as a result of business related activities, either at your home-based salon or at another location.
Basically, it's the number that corresponds to how dark or light your natural hair color is. You can go from dark brown level 3 to light brown level 5 at home, for example.
But if you have dark brown hair level 3 and you want to go very light blonde level 9 , you'll want to go to a salon. In addition to the numbers, hair color codes also use letters, which correspond to specific tones, Harry says.
Apply a conditioning mask all over your hair. This helps give your hair that much-needed softness and shine like you'd get after a hair wash at the salon.
Make sure you massage your scalp to get that salon-style hair wash right. This improves blood circulation in the scalp, making your hair grow stronger and faster.
Make sure the last rinse is with cold water. A business license allows you to purchase products from wholesalers, which you can then sell at a marked up price.
Part 3 of Offer a rewards program to attract loyal customers. Hand out punch cards that offer a free cut, make up styling, or facial after 10 visits.
You could also offer clients points for every dollar they spend. Be sure to tell your customers about your rewards program the first time they visit.
If not, you could create a quick spreadsheet that tracks customer spending. List customers in the first column, enter their purchases into the next columns, and total their spending in the last column.
Create a customer referral program. Word of mouth is the primary way most small businesses grow their customer base. Offer clients a one-time discount if they refer a friend, family member, or coworker to your salon.
Ask your customers to share your business card. Give 2 or 3 business cards with your contact info to your satisfied customers.
Ask them to give a card or your phone number to their friends. For instance, suppose your business card lists your salon's landline phone number. If you're comfortable using your cell phone for work, hand write your cell phone number on the card.
Your customer will feel like a VIP and will be more likely to remember receiving your card. Join a professional organization for salon owners.
Becoming a member can offer access to professional development, guidance, support, and allows owners to feel more comfortable knowing that there are other owners just like them.
You can also network and meet other salon owners through these organizations. Add chairs and shampoo stations as your customer base grows.
Hire employees or rent out chairs. Thank you for subscribing We have more newsletters Show me See our privacy notice. Best beauty essentials Follow mirrorfashion.
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Increase your profits by purchasing beauty products at wholesale to sell at retail price and building on your menu of hair services with esthetic treatments like makeup application, waxing and facials.
Establish a marketing strategy to build your clientele. Mix high-tech tools like a website and active social media pages with printed fliers and frequent customer cards.